London, United Kingdom - 11/22/2021 — CiiTECH brands are ready to change the rainbow nation into green.
CiiTECH Cannabis Healthcare is a globally recognised company
From the outset a high level of importance was put on building strong relationships in the cannabis sector, with a focus on research and development.
CiiTECH is partnering with some of the foremost researchers and institutions developing new, safe to use, technologies in the cannabis industry. And while CiiTECH is committed to aligning the extensive range of products and services to the health and wellness industry, it is also breaking through in the sport, and beauty industries.
Furthermore, the company places a great deal of importance on educating the world on the benefits and use of cannabis products, and in particular, the upskilling of healthcare professionals in their knowledge of cannabis and CBD products.
CiiTECH brands are focused on producing CBD products from high-quality Hemp. CBD is non-psychoactive and a much different cannabinoid to THC, which does have psychoactive effects.
Following on the amazing success of CiiTECH in the UK as one of the UK's most trusted CBD brands, CiiTECH is set to launch in South Africa.
Finally - a CBD brand engineered for sport
CiiTECH will be leading its brand roll-out with a focus on IMPACT Pro, the latest evolution in sports focussed CBD products. With close ties in rugby and grassroots projects, this is an important pivot point for the company which has been widely recognised for its flagship brand, Provacan.
As the Global Founder Partner sponsor of Tel Aviv Heat, a professional Israeli rugby union team based in Tel Aviv that competes annually in the Rugby Europe Super Cup Eastern Conference, CiiTECH aims to continue to focus on the world of rugby. The Impact brand will also be introduced to other sporting codes where the key benefits of CBD usage will equally apply.
Having appointed Kevin Musikanth (Varsity Cup winning coach, and Director of Rugby for the Tel Aviv Heat) and Nic Groom (former Super Rugby and European rugby icon) as sports ambassadors, CiiTECH aims to capture a large chunk of the sport market in the country.
CiiTECH aims to be the CBD company that is recognised as one that helps to develop grassroots sports, and will aim to conduct groundbreaking trials and research in the area of cannabis product development within the South African economy.
Provacan, a long time UK favourite, will launch simultaneously, with its line of high-quality, reliable CBD products that appeal to a wider audience and which focuses on general wellness benefits. Provacan has always been consumer-focused and will remain so in South Africa.
Also look for the release of the extended CiiTECH ranges including HuGG, a skincare and self-care brand that will be operated by the Melura group.
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