New York - 05/11/2021 — NEW YORK MAY 10th, 2021
Adludio, a globally recognised leader in mobile brand advertising, has announced that Mike Pope has been brought on as Head of Sales, to lead Adludio’s planned and rapid USA expansion.
In a post cookie world where creative and context become the primary drivers for effective brand advertising, Pope will be focused on leading the revenue generating strategy and team across the USA. Utilising Adludio’s proprietary creative tools, and effective AI to ensure industry defining brand uplift, Pope will continue the USA roll out of Adludio, initially from their offices in both New York and Los Angeles.
Pope has over 15 years of experience, including leading and growing the East Coast team at AMOBEE where he managed a team responsible for a book of $200m+ in revenue. Recently Pope spent 18 months launching and rolling out the revenue generating opportunity for Portier Technologies as CRO in Hong Kong. With an international outlook, exceptional industry knowledge and deep experience in advertising technology and media, Pope is understandably excited about the explosive growth opportunity open for Adludio in the USA.
“Adludio has, in its short time in the USA, delivered some exceptional results for leading USA brands,” says Pope. “So, with measurable client success and a stunning vision for the future, I’m delighted to be leading the company’s expansion, as we capitalise on the move away from cookies and put the emphasis back on creative.“
"I can’t wait to start working with Mike." writes Paul Coggins CEO of Adludio. "His dynamism and incredible track record are a clear signal to the market, that Adludio is going big."
To learn more, please contact Jeanne@adludio.com
Headquartered in London, but with offices throughout the world, Adludio is defining the next generation of mobile brand solutions. Using cutting edge AI and proprietary creative tools, Adludio is uniquely delivering guaranteed brand outcomes to agencies and brands, by placing creative and context at the heart of an advertiser’s message.
Media Contacts:Company Name: Adludio